Shanie Love - Pregnant -2011-12-31- Target -2021- |top| 〈Fresh〉

: By tracking purchases of unscented lotion, large bags of cotton balls, and specific vitamin supplements, Target could estimate a customer's due date within a narrow window.

This story explores the intersection of life milestones, corporate data tracking, and the ten-year evolution of consumer privacy. The 2011 Discovery: When Data Knew First Shanie Love - Pregnant -2011-12-31- Target -2021-

: The most famous anecdote involved a father in Minneapolis who discovered his teenage daughter was pregnant only after she began receiving maternity-themed coupons in the mail from Target. : By tracking purchases of unscented lotion, large

: Modern narratives often use these dates to reflect on where they were a decade ago compared to their current "target" or goals. large bags of cotton balls